ABOUT US
ABOUT JOANNE
Joanne is a French fashion concept boutique based in Dubai, dedicated to bringing the essence of Parisian elegance to the UAE.
Our curated selection of authentic French brands, including Sézane, Balzac Paris, Claudie Pierlot, The Kooples, and more - celebrates timeless style, quality, and effortless femininity.
Every piece in our boutique is handpicked with love, chosen for its refined design, distinctive style, and lasting appeal.
Whether you’re searching for a chic French wardrobe staple, a romantic summer dress, or a statement piece, Joanne offers pieces that blend modern sophistication with classic Parisian charm.
Based in Dubai and serving customers across the UAE, our online boutique makes it easy to shop French fashion locally, no need to wait for Paris.
At Joanne, fashion is an art of self-expression.
We invite you to explore our selection and discover unique French brands that make you feel confident, feminine, and effortlessly stylish.
ABOUT THE FOUNDER
I'm Jessica, the founder of Joanne. Fashion
has always been my greatest passion, and with Joanne, I’ve created a space to share that love, a space where style meets authenticity, and where every piece tells a story. Joanne is more than just a boutique; it’s a reflection of who I am, my French roots, my personal taste, and the timeless elegance that inspires me every day.
Born and raised in France, I’m proud to bring a part of my heritage to the Middle East.
Through Joanne, I want to spotlight exceptional French brands, both iconic and lesser-known that represent the best of French style, authenticity and quality.
My mission is to connect women in the UAE with a carefully curated wardrobe that feels unique, refined, and effortlessly chic, the essence of modern French fashion.
